bachelor's degree in marketing
Accelerated learning in Huntington and Columbia City, Indiana, and Online
Huntington University's nationally-ranked Bachelor of Science in
Marketing degree is available online and onsite in Huntington and
Columbia City, near Fort Wayne, Indiana. This accelerated marketing
degree, offered through HU's Professional Programs, is comprised
of 51 credit hours (128 total credits required for graduation) and
responds to a growing need within the area to use contemporary methods
in reaching an audience. Those completing the bachelor's degree in
marketing will be uniquely equipped to dynamically lead the marketing
efforts at their organizations.
This adult degree program
provides students with immediately applicable coursework in business,
including specialized marketing training in areas including advertising
and salesmanship, digital marketing, public relations and social media,
market research, and graphic design for marketing.
Download a PDF course list for our Bachelor's Degree in Marketing.
Huntington University's Bachelor's Degree in Marketing is a Nationally-Ranked Accelerated Degree Program.
The Business Capstone Project
Through the capstone course, students will demonstrate their mastery of
their learning by addressing a real business organizational issue. The
outcome will include a thesis-type written report and oral presentation
demonstrating individual competence. The business capstone project has
the following purposes:
- To develop research skills needed to locate information on which to base sound decisions.
- To develop professional writing skills.
- To develop oral presentation skills.
- To develop a new area of expertise of value to the student on the job or in the community.
- To prepare students for graduate school.